Event Branding

Melih Cevdet Anday (1915-2002) was a highly influential Turkish poet, playwright, and novelist associated with the modernist literary movement known as “İkinci Yeni.” Known for his experimental style, Anday’s poetry explored existential and philosophical themes, employing vivid imagery and complex wordplay. He made significant contributions to Turkish theater with plays that tackled social and political issues. Anday’s works continue to be celebrated for their innovative approach and profound exploration of the human condition, leaving a lasting impact on Turkish literature and poetry.

Melih Cevdet Anday Poetry Reading was performed at İş Sanat Towers. The iconic but simple key art for the event was designed by I Mean It Creative.

İş Sanat has entered its 23rd season. It aims to successfully bring art activities to the public in Turkey, in line with Atatürk’s principles and philosophy of life.

The collaboration between I Mean It Creative and İş Sanat has now entered its fifth year. The concert hall in İstanbul’s İş Towers continues to attract audiences, while the activities continue successfully on digital media and on YouTube broadcasts, which started during the pandemic.

I Mean It Creative will continue to showcase its talents in creating key visual designs for new events.