I Mean It Creative is responsible for all the branding elements of each event. This particular concert features a trio of different artists, performing together for a night of Turkish folk music.
Creating the keyarts for this event, we focused on stylized, iconized interpretations of the instruments, celebrating their iconic and easily-recognized shapes and structures.
We also created dynamic versions of this work, having produced short trailer videos to promote the event across all social media channels, in platform-appropriate formats.