In December 2011, as one of the official communications agencies of the Turkish Ministry of Culture and Tourism, I Mean It Creative took on a voluntary project. Motivated by our love for Turkey and passion for proactivity, we asked ourselves, “How could we provide tourist facilities with consistent and high-quality visuals that they could use?” The answer was “the Posters of Turkey,” which became widely popular.
We started by compiling a list of Turkey’s values. Our list included but not limited to; local produce, famous locations, and authentic traditions. Then we designed 54 posters and uploaded them to turkiyeposterleri.com, which could be accessed free of charge.