I Mean It Creative continues to design and execute all the digital branding and marketing materials for İş Sanat’s 21st season events.
Creating the key-art for a classical concert by Camerata Barok İstanbul, I Mean It Creative took an approach using baroque style typography with ornamentation and curved lines, in addition to iconic imagery that emphasizes the use of string instruments and the violin family.
Consisting of members who are all accomplished professionals, the performing orchestra has become one of the highly praised and outstanding Baroque ensembles in Turkey.
Using the signature orange colored music logo to work in parallel with the new strategy we had created for İş Sanat’s brand last year, I Mean It Creative also adapted this key-art into different versions for adaptable use across different online platforms.