Branding

Inspired by the client’s line of business, we created a modern yet robust logo, which stood out from the competition.

New York, New York

UniMetal is a New York-based importer and exporter of metal products, which provides quality finished parts at competitive price levels. The company hired I Mean It to create its brand.

Inspired by the client’s line of business, we created a modern yet robust logo, which stood out from the competition. By using the new visual identity, we conveyed the brand’s personality in numerous touchpoints, including letterhead, business cards, corporate brochure, and last but not least, signage.